INDUSTRY LICENSE RENEWAL AGREEMENT
5 A DAY - FOR BETTER HEALTH PROGRAM
The 5 A DAY - FOR BETTER HEALTH program is a cooperative project
of the National Cancer Institute and the Produce for Better Health
Foundation (PBH). PBH is herein referred to as LICENSOR. Its purpose
is to increase the consumption of fruits and vegetables by Americans.
Under the project, organizations agreeing to comply with the terms
and conditions set forth herein may be certified to participate
in the program, and to use the 5 A DAY - FOR BETTER HEALTH logo
and related materials.
(your organization's name)
herein referred to as LICENSEE, is desirous of participating in
the 5 A DAY - FOR BETTER HEALTH program.
Effective on the subscribed date, in consideration of receipt
of the program logo and related materials LICENSEE agrees to the
following terms and conditions:
1. Use of Program Logo and Related Materials
LICENSOR grants LICENSEE, its agents, and employees a non-exclusive,
non-transferable, royalty-free right to use the program logo and
related materials in connection with the promotion of the program
and/or the packaging, advertising, and selling of its food industry
products throughout the United States of America in accordance
with, and in the form and manner prescribed in, the Guidelines
for Participation in the 5 A DAY - FOR BETTER HEALTH program,
a copy of which can be obtained by contacting PBH at 302-235-2329;
ext. 21, and made a part hereof by reference, as such guidelines
may be amended from time to time.
2. Quality Maintenance Standards
LICENSEE shall cooperate with LICENSOR in assuring proper use
of the program logo and related materials, including providing
LICENSOR with periodic evaluation reports, as specified in the
Guidelines, and specimens of use of the program logo and related
materials upon request. LICENSEE shall comply with all applicable
laws and regulations and obtain all appropriate government approvals
pertaining to the promotion, packaging, advertising, and sale
of goods covered by this license.
A. LICENSOR may terminate this agreement with thirty (30) days
written notice to LICENSEE upon completion of the 5 A DAY - FOR
BETTER HEALTH program. LICENSEE may terminate this agreement upon
thirty- (30) days written notice to LICENSOR. Upon such termination,
LICENSEE shall in a timely manner discontinue all use of the program
logo and related materials, and delete the same from its promotional,
packaging, advertising, selling, and other printed materials,
and destroy all printed materials bearing the program logo and
any related materials.
B. LICENSOR may terminate this agreement with thirty (30) days
written notice to LICENSEE for breach of any of the provisions
of this agreement by LICENSEE. Upon such termination, LICENSEE
shall immediately discontinue all use of the program logo and
related materials, and delete the same from its promotional, packaging,
advertising, selling, and other printed materials, and destroy
all printed materials bearing the program logo and any related
FOR LICENSEE (COMPANY)
BY (AUTHORIZED SIGNATURE)
NAME AND TITLE OF PERSON SIGNING (please print)
Contact Person (name & title)
complete, sign, and send/fax License Agreement to:
Produce for Better Health Foundation
5301 Limestone Road, Suite 101
Wilmington, DE 19808-1249
If you have questions, call 302-235-2329; ext. 21.
On your way out the
door? Take along some healthy 5 A Day snacks like
celery sticks, an apple, a banana, or a box of 100
percent fruit or vegetable juice.